CITRON SPA

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Brand Identity, Web Design

Objective: To design a brand identity system for a new spa for women specializing in all natural products and promoting a healthy lifestyle.

Designer: Jessica Diaz

Instructor: Lindsey Baker
Process: Students start out by creating mood boards, brainstorming and developing the brand identity. For the website, the planning starts with a sitemap and wireframe, then web layouts. Finally a promotional item was required to serve to build brand recognition and word of mouth advertising.
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copyright 2012 Jessica Diaz – all rights reserved

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